ServiceBooked has three plans: Starter, Growth, and Pro. The differences are about volume (how many conversations / minutes / forms you can run) and whether you get the AI voice assistant.Documentation Index
Fetch the complete documentation index at: https://docs.servicebooked.ca/llms.txt
Use this file to discover all available pages before exploring further.
Quick comparison
| Starter | Growth | Pro | |
|---|---|---|---|
| AI conversations / month | Capped | Capped (higher) | Unlimited |
| Voice minutes / month | — | Included | Higher allowance |
| Voice safety cap | — | Hard ceiling | Hard ceiling (higher) |
| Forms | Capped | Capped (higher) | Unlimited |
| AI voice assistant | — | ✓ | ✓ |
| Reactivation campaigns | ✓ | ✓ | ✓ |
| Reviews / Reputation | ✓ | ✓ | ✓ |
| Pipeline / Deals | ✓ | ✓ | ✓ |
| Knowledge base | ✓ | ✓ | ✓ |
| Team members | Unlimited | Unlimited | Unlimited |
| Contacts | Unlimited | Unlimited | Unlimited |
What counts as a “conversation”
A conversation is one back-and-forth thread on a single channel for a single contact. Specifically:- An SMS thread between your number and a customer = 1 conversation
- A widget chat session = 1 conversation
- A voice call = 1 conversation
What counts as voice minutes
Total seconds of caller-AI talk time per call, rounded up to the next minute. If a call is 1 minute 5 seconds, it counts as 2 minutes. Voice minutes apply only to AI-handled calls. Calls you answer yourself don’t count (that’s between you and your phone carrier).Two-tier voice limits
Voice has TWO ceilings:- Included minutes — what your plan covers at no extra cost. Going past this triggers overage billing.
- Safety cap — a hard upper limit that pauses voice service entirely if hit. Set well above included to give you headroom; designed to prevent runaway billing scenarios.
What counts as a “form”
Each form you publish counts as one. Drafts (unpublished) don’t count. The same form receiving 1,000 submissions still counts as 1 form.Hitting a limit
When you approach a cap, we email you at 80% and 100%. The dashboard’s Settings → Billing also shows live usage meters that turn amber → red as you get close. When you HIT a cap:- Conversations: new conversations are blocked until the period rolls or you upgrade. Existing conversations keep working.
- Voice minutes: between included and safety cap, you keep going (and accrue overage). At safety cap, voice pauses. Calls you answer manually still work.
- Forms: blocked from publishing new forms until you delete an existing one or upgrade.
Period rollover
Your monthly billing period starts on the day you signed up. So if you signed up June 5, your period rolls every 5th. Caps reset each rollover. Annual billing customers get monthly cap rollovers within their annual term — i.e., even though you’re paying annually, your conversation/minute caps reset every month.Trial behavior
Trial accounts get the same caps as the equivalent paid plan. Hit the cap, you’ll see the same blocking behavior. (We do this so the trial reflects what you’ll actually have post-payment — no surprises.)Multiple-org caps
If you have multiple ServiceBooked organizations under the same Stripe customer, each has its own subscription and its own caps. Caps don’t pool across orgs.Custom plans
For high-volume operations or agency setups, talk to support about custom-tier pricing. We can configure higher caps, custom feature mixes, and discount rates for committed annual contracts.Next
Usage meters
Where to see your live usage.
Upgrading & downgrading
How plan changes work mid-period.