Customer-facing surfaces — emails, the chat widget, forms, the review request page — pick up branding from your Settings → Brand configuration. Make sure these are set before going live with production traffic.Documentation Index
Fetch the complete documentation index at: https://docs.servicebooked.ca/llms.txt
Use this file to discover all available pages before exploring further.
What’s customizable
Logo
Upload a square PNG or SVG (transparent background recommended). Used in:- The chat widget header (small, ~32x32px)
- Branded email headers
- The hosted form page header
- The review request page header
Brand color
Used as the accent color across customer-facing surfaces. Should be your primary brand color (the color of your logo, basically).Email sender
When the AI sends an email reply or a review request:- From name — the sender display name customers see (“Mike at Jones Plumbing”, or just your business name)
- Reply-to address — where customer replies route. Defaults to the org owner’s email; can be a shared inbox.
Email footer
A small free-text footer on every branded email (your business address — required for CAN-SPAM compliance — plus phone, hours, “follow us on…”).White-label tier (advanced)
White-label is a feature flag that, when enabled, hides ServiceBooked branding from every customer-facing surface:- Removes the “Powered by ServiceBooked” badge from the widget
- Removes the “Powered by ServiceBooked” badge from forms
- Removes ServiceBooked branding from review request emails
- Removes the ServiceBooked footer from outgoing emails
Custom domain (white-label only)
White-label customers can also use a custom domain for the hosted form page:- Default:
servicebooked.ca/f/abc123 - White-label custom:
forms.yourbusiness.com/f/abc123
Per-form / per-widget overrides
Branding is currently org-wide — every form, widget, and email uses the same settings. If you want different branding per form (e.g., a co-branded form for a partner referral), open a support ticket and we can configure it.Preview
Most branding settings have a preview pane next to the form (e.g., the widget builder shows a live preview as you change colors). For email branding, send yourself a test email after saving to confirm it looks right.Common mistakes
- Logo is too big or has weird padding — keep it square-ish with consistent margin so the small renders look right.
- Brand color has poor contrast against white text — your accent color is used for the user’s outgoing message bubble (white text on accent). Yellow accent + white text = unreadable. Test both light and dark text on your color.
- Email reply-to is a personal email — customers replying to your AI’s email might end up in your personal inbox if you set this to your gmail. Use a business email or a shared inbox.
Next
Integrations
Slack, Cal.com, webhooks.
Notifications
Per-user notification preferences.